Expériences professionnelles
Junior consultant
DELOITTE , Paris
Depuis le 01 juin 2026
Consultant marketing & commerce
DELOITTE , Paris
De Septembre 2025 à Janvier 2026
Digital & e-commerce
ACCOR , Issy les moulineaux - Stage / Alternance
De Mars 2024 à Août 2024
Objectives: Boost the growth of the Mama Shelter and JO&JOE brands and optimize acquisition strategies.
Results: Significant increase in brand awareness, conversion rates, and customer retention.
• Creation and optimization of paid acquisition campaigns, launch of new acquisition channels (meta, retargeting), campaign monitoring, and market research.
• Management of CRM tools (newsletters), campaign performance analysis, competitive intelligence, and participation in strategic CRM projects.
• Updating e-commerce and acquisition reports (CRM, SEA...).
Marketing specialist
Airbnb , Paris - CDD
De Mars 2021 à Mars 2022
Objective: Optimize the global marketing development of the new Airbnb Co-Host (Luckey) program.
Results: Tripling the number of property managers within one year across four different countries.
• Creation and regular updates of the website, glossary, newsletters, and branding guidelines to enhance the
brand image among Hosts and property managers.
• Acting as a liaison between various stakeholders and the marketing/sales department.
• Providing practical support to local partners (concierge services) in executing tailored marketing projects and organizing experiential events.
• Managing the distribution, implementation, and creative process of B2C marketing documents..
• Leading and implementing landing page optimization strategies (B2C and B2B) and SEO to improve
conversion rates and generate quality leads.
• Conducting primary and secondary market research to expand the program internationally.
Formation complémentaire
International BBA
EDHEC Business School - Marketing, Finance
2017 à 2021
As a graduate of the Global BBA at EDHEC Business School, I have gained a comprehensive understanding of international business through a blend of academic rigor and hands-on experiences. The program provided me with strong foundations in business strategy, finance, and marketing, enriched by international exchanges at Nanyang Technological University in Singapore and UCLA in Los Angeles, which broadened my global perspective. Through various projects and internships, I developed adaptability, cross-cultural communication skills, and a results-oriented mindset, preparing me to thrive in dynamic and competitive environments.
Parcours officiels
Langues
Anglais - Langue maternelle
Français - Langue maternelle
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