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Shivangi

CV_Shivangi GOSWAMI_Business Analytics

Résumé

Master's student at ESSEC with over two years of professional experience in Management Consulting in Healthcare, specialising in Business Analytics, Decision Analytics, Operations, Reporting and Forecasting. Looking forward to building professional experience in Strategy, Product Management, Business Analytics, Marketing Analytics or Retail Analytics particularly in the Luxury and Product industries.

Expériences professionnelles

Product marketing business analyst

Estée Lauder , Paris - Stage / Alternance

De Août 2024 à Aujourd'hui

- Led production and revamped 12+ monthly sell-in and sell-out reports across skincare, makeup, and fragrance; expanded coverage to 4 priority markets (FR, DE, IT, ES) and reduced turnaround time by 50% (2 days → 1 day), enabling faster decision-making for 17 affiliates.
- Analysed 18+ product launches annually, influencing demand forecasting and pricing strategies; insights supported launches generating €3M+ in incremental sales across EMEA.
- Conducted annual pricing analysis across 17 affiliates for all categories (skincare, makeup, fragrance); established pricing guidelines for 100+ SKUs, improving profitability margins by an estimated 3–5%.
- Led product assortment reviews for two pricing cycles, evaluating 900+ SKUs per cycle and recommending 10–15% SKU rationalization, streamlining assortments and boosting portfolio efficiency across affiliates.
- Built and updated innovation calendars tracking 15–20 launches annually, projecting €50M+ gross retail sales and ~25% contribution to total business; delivered monthly updates to track launch alignment with business goals.
- Partnered with demand planning to forecast units for 10+ pipeline launches, ensuring accurate allocation across multiple affiliates and reducing forecast error rates by an estimated 10%.
- Delivered competitive intelligence reports benchmarking 50+ competitor launches annually on pricing, claims, and innovation, enhancing transparency and supporting positioning strategy.
- Supported virtual merchandising strategy across 130–190 Sephora doors in France, Italy, and Spain, optimizing product visibility and consumer journey, with an estimated +5–10% sales uplift in participating doors.
- Researched and shaped sets strategy (Spring & Christmas FY25/26), analyzing competitor assortment/pricing; insights influenced strategy for 20+ seasonal SKUs.
- Delivered 20+ ad hoc analytics requests for cross-category performance, affiliate events, and retailer activations, improving agility in campaign execution.

Senior decision analytics associate

ZS ASSOCIATES INTERNATIONAL INC , पुणे - CDI

De Août 2021 à Juillet 2023

• Led 80+ client calls with senior stakeholders and provided dynamic solutions to questions related to team’s area of expertise and created strategic process flows to identify future problems.
• Modelled a new methodology based on the foundations of previous methodology resulting in more dynamic and 12% more accurate (96% total) sales goal forecasting.
• Developed potential customer-base identification tool that enables targeting customer-rich geographical areas to launch more than 4 products (7+ indications) and used data analytics to measure key performance metrics for product launches.
• Onboarded 7+ senior stakeholders (client side) and 3 senior management members to the team during transitions within team by providing knowledge transfer in all areas of team’s expertise.
• Mentored 3 new associates in the team by helping them produce key reporting deliverables with 0% error and improving their technical expertise in SQL and Excel.
• Collaborated with more than 3 companies externally and 10 teams internally to deliver 100+ regular and adhoc reports with 100% quality assurance on a regular cadence.

Business operations intern

ZS ASSOCIATES INTERNATIONAL INC , Pune - Stage / Alternance

De Février 2021 à Juillet 2021

• Organised and Initiated in-house cross-team Associate/intern meetings to improve expertise for client needs.
• Developed 5 internal KPIs to measure tangible improvement within teams.
• Reduced operation hours by 240 hrs (30 working days) by improving automation process for report deliverables saving $200,000 cost to the company.
• Led user acceptance test for data changes on over 100+ data sources/tables to mitigate any issues in operations or data processing for client deliverables.

Associations

MELT

Member, Pole Campus

He for She

Pole Public Relations

ESSEC Asia

Member, Pole Communications

ESSEC Beauty Chair

https://www.linkedin.com/company/essec-beauty-chair/

Member, Communications Assistant to the Director

Fashion and Luxury Association

Communications Specialist

ESSEC Digital Disruption Chair

Member, Social Media Monitor

Parcours officiels

ESSEC – Grande École - Master in Management – 2026 – Cergy

Langues

Anglais - Langue maternelle

Hindî - Langue maternelle

Français - Notions

Compétences

Analytical Skills
Business Analytics